Unerwartet Design's profileNatali Kalpakova's profile

mfgprint – UX/UI design

mfgprint​​​​​​​
Medienfabrik is one of the leading print companies in Graz. As specialists in offset and digital printing, they put even complex orders into practice and thus do an indispensable job for designers. For their new business model, a purely digital, Austrian print shop, Unerwartet was commissioned to implement both the branding and the design of the online shop.
The fastest print shop in Austria. 
–Mfgprint
The design of the brand mfgprint is characterized by speed, regionality and quality. The aim was to pack these values ​​in a modern, fresh branding concept that stands out from the crowd and immediately arouses positive emotions.

The simple logo, following the spirit of the time, immediately catches the eye in combination with the strikingly fresh color palette. A series of well combined, geometric shapes indicate the product categories and can be seen as the design centerpiece.
Fast, professional and a variety of high quality print materials.
A webshop with personality
In terms of web implementation, we primarily focused on optimal user-friendliness in order to guarantee a smooth ordering process regardless of the device. Through the use of bright colors as well as the form elements and matching icons, the focus is immediately set on the most important content. Exciting, humorous wording creates personality and can be seen as another highlight of the website.
mfgprint – UX/UI design
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Project Made For

mfgprint – UX/UI design

UX/UI Design for an Online printshop in Graz, Austria.

Published: